What Vintage is Your Web Presence?
If you've been in business for a while, you've probably had a web site for some time as well. But is your web site up to date? Is the content current? Do all the links work? Most important, does it excite your visitors and make them want to check back often?
If it's been more than a month since your last web site update, it's starting to look stale to your visitors.
Today's Web Is Dynamic
Today, unlike the early days of the web, your visitors want and expect to see fresh, current and relevant content. When you keep your site updated frequently, you let visitors know that you're there and the lights are on!
How Will You Keep Your Site Up to Date?
The issue comes down to the maintenance of your site. A static web site, which is plain HTML pages, requires someone with knowledge of HTML, graphic design, and web page creation and deployment. Typically this means hiring a web developer and/or having one or more web developers on your staff.
Depending on the size and complexity of your site, and the number of changes needed per month, this can get expensive and time consuming.
You need a way to maintain your site that is easy, flexible, fast and inexpensive.